PPC company in {location}
Here at StudioRav we are a highly experienced PPC company in {location} with years of knowledge and experience. Our promise is to deliver exceptional results, as well as open and transparent communication.
We are a leading provider of pay-per-click (PPC) advertising services in the UK, helping businesses of all sizes drive qualified traffic to their websites and increase conversions. With years of experience and a team of certified PPC experts, we have the knowledge and skills to create and manage effective campaigns that deliver results.
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Local PPC company in {location}
At StudioRav with our pay per click services, you can target new customers that you know are ready to convert – no wasted time, no wasted budget. Perfect for startups and smaller businesses that aren’t household names yet.
Our pay per click management services also offer real-time control over your ad spend, ad copy and ad performance. Flexible is a word that often comes to mind with pay per click and it definitely appeals to businesses where trends are key to their sales.
We provide PPC campaigns and management services that will get you seen by the people that matter. You’ll even get your own dedicated account manager, with years of experience in paid search and campaign optimisation, to help you get the most out of our paid search services like Google Ads.
200+ Satisfied Clients Worldwide
Pay Per Click (PPC) Experts
Our Services
Our Pay Per Click (PPC) services have been refined over many years of working with clients across a wide variety of sectors. We are fully confident with providing a service that will help you grow and ensure your business receives a professional level of support and care.
Set Up PPC Account & Structure
To set up a Pay-Per-Click (PPC) campaign, a company must first create an account with an ad platform like Google Ads or Bing Ads. The account structure involves creating campaigns, ad groups, and organizing keywords that align with business objectives. Setting up billing and payment details is essential for ad activation
Keyword Research & Ad Creation
Next, the company should conduct thorough keyword research to identify relevant search terms for their target audience. Based on the chosen keywords, compelling ad copy should be created with clear calls-to-action. Ad extensions (such as phone numbers, site links, etc.) can also be added to improve visibility and user engagement.
Set Budgets, Track, and Optimize
Once ads are created, the company must set a daily or lifetime budget and bid strategy (CPC, CPM, CPA). Conversion tracking is set up to measure performance, and regular optimization is needed to improve Quality Score, reduce costs, and maximize return on investment. Regularly analyzing data helps refine targeting and ad creatives for better results.
What Else To Expect
We don’t just build websites, we build relationships. Our clients truly appreciate our devotion to helping their businesses grow. Whether you are based in the UK or further afield, we always make sure to give our clients honest, unbiased advice, and we always act with integrity in everything we do.
PPC company in {location} Questions
Here are some of our most commonly asked questions but should you have more please do not hesitate to contact us.
What is PPC (Pay-Per-Click)?
PPC is an online advertising model where advertisers pay a fee each time their ad is clicked. It is commonly used in search engines (Google Ads, Bing Ads) and social media platforms (Facebook, Instagram Ads). PPC helps companies drive targeted traffic to their websites and generate leads or sales.
How does PPC work?
In PPC advertising, companies bid on specific keywords relevant to their products or services. When a user searches for those keywords, the ad is displayed. The company pays when the ad is clicked. The price is determined by the competition for the chosen keywords and the bidding strategy.
How much does PPC cost?
PPC costs depend on factors such as keyword competitiveness, ad quality, bidding strategy, and the platform being used. Companies can set a daily or lifetime budget, and costs are based on metrics like cost per click (CPC), cost per thousand impressions (CPM), or cost per acquisition (CPA).
We recommend you have at least 3-6 months budget in place before you begin any PPC ad campaign. It’s common for companies to stop after only 1 or 2 months which generally is a learning phase and so you won’t get the best results if you make this mistake.
How do I choose the right keywords for PPC?
Keyword research is crucial. Use tools like Google Keyword Planner to identify high-converting keywords that your target audience is searching for. Focus on long-tail keywords, which are less competitive and more specific, resulting in higher conversion rates.
As a general rule of thumb we recommend you have at least 3-6 months budget before you begin any ad campaign.
What is the role of ad copy in PPC?
Ad copy is essential in attracting attention and convincing users to click. It should be relevant, concise, and compelling, with a strong call-to-action (CTA). Effective ad copy matches user intent and includes the target keywords for better ad relevance and Quality Score.
What is a Quality Score in PPC?
Quality Score is a rating given by Google Ads based on the relevance and quality of your keywords, ad copy, and landing page. A higher Quality Score can reduce your cost per click and improve your ad position in search results.
What are PPC ad extensions?
Ad extensions provide additional information with your ads, such as site links, phone numbers, or locations. These extensions improve ad visibility and encourage user interaction by offering more options beyond the main ad copy.
How can I track the performance of my PPC campaigns?
Use tools like Google Ads and Google Analytics to track key metrics such as click-through rate (CTR), conversion rate, and return on ad spend (ROAS). Conversion tracking allows you to measure actions such as purchases, sign-ups, or downloads, helping to assess the effectiveness of your campaigns.
How do I optimize my PPC campaigns?
Optimization involves refining targeting, adjusting bids, testing ad copy, and adding negative keywords to exclude irrelevant traffic. Continuously monitoring performance metrics and A/B testing ad creatives can improve click-through rates, conversion rates, and reduce overall costs.
Where can I find more details on PPC?
More details can be found here: https://localiq.co.uk/blog/the-ultimate-guide-to-ppc-advertising
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PPC company in {location}
If you need a high quality service then look no further than StudioRav! Contact us today and one of our friendly team will call you back to discuss your project and give you a free, no obligation quote.